How Much Do Victoria's Secret Models Make: Earnings Revealed
In Short
Victoria's Secret models earn six-figure paychecks for fashion show appearances, with top Angels making $1-5 million annually. Commercial fees range from $33,000 for brand partnerships to $1.8 million for 30-second TV ads during the fashion show.
Victoria's Secret model earnings
Fashion show appearances
- Six-figure paychecks: Each of the 51 supermodels who walked in the 2016 Victoria's Secret Fashion Show in Paris received a six-figure paycheck
- Brand partnerships: In 2015, six brands paid up to $33,000 each for the chance to have their products featured backstage and have an Angel take a photo with them
Commercial and advertising fees
- Fashion show commercials: In 2016, a 30-second commercial during the Victoria's Secret Fashion Show cost $1.8 million
- Regular TV ads: A single 30-second ad during the Victoria's Secret Fashion Show broadcast can cost more than $264,000
Annual earnings for top models
- Angel contracts: Top Victoria's Secret Angels can earn between $1-5 million annually through their contracts with the brand
- Additional income: Angels often supplement their Victoria's Secret earnings with other modeling jobs, brand endorsements, and social media partnerships
Factors affecting model earnings
Model status and experience
- New vs. established models: Newer models typically earn less than established Angels
- Career longevity: Victoria's Secret focuses on younger women aged 18-22 with potential for a long career in the fashion industry
Physical requirements
- Height and measurements: Models must be between 5'8" and 6' tall, with an hourglass figure of 34-24-34 inches bust-waist-hips
- Physical condition: Models must be in top physical condition to walk the runway in high heels and revealing lingerie
Personal qualities
- Personality: Victoria's Secret looks for models with an assertive, intelligent, and friendly attitude
- Work ethic: Models are expected to have a strong work ethic and be willing to put in the time and effort required
Brand ambassador responsibilities
- Time commitment: Victoria's Secret Angels are expected to commit 50 days per year to promoting the company
- Social media presence: Angels are expected to be young businesspeople who craft their own brand across social media platforms
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